EVERYTHING IS CONNECTED

MEDIA. TECHNOLOGY. HUMAN BEHAVIOUR. THE SYSTEMS THAT SHAPE OUR WORLD.

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LISA OSTRIKOFF

MEDIA STRATEGIST. ADVISOR. ENTREPRENEUR. FORMER BROADCAST JOURNALIST.

Lisa Ostrikoff is a Canadian media strategist, advisor and entrepreneur with nearly three decades of experience spanning broadcast journalism, video production, digital advertising and emerging media technologies.

After a decade working in television newsrooms across Western Canada, she founded BizBOXTV in 2009, bringing her background in journalism, storytelling and audience psychology into the rapidly evolving digital media landscape.

Today, her work extends beyond content and advertising into media strategy, advisory and the development of integrated media systems.


THE MEDIUM CHANGES. HUMAN NATURE DOES NOT.

Technology changes how information travels.

Platforms change how attention is distributed.

Algorithms influence what people see, believe and engage with.

But the underlying forces driving human behaviour — curiosity, emotion, identity, trust and influence — remain remarkably consistent.

The more you understand the connections, the more clearly you see the systems shaping our world.